Helping organizations craft clear, impactful messaging that resonates and drives results.
FEATURED WORK
ABOUT ME
My Journey
Born and raised in Ghana, schooled and married in China, and now thriving in the U.S., I’ve embraced learning from every culture and experience along the way. My colleagues at Harvard like to call me "an onion"—each interaction reveals new layers of stories and perspectives from the diverse countries and people I’ve encountered.
I believe in the power of storytelling. Just as my colleagues discover something new about me every time we talk, I see every brand and organization as a story unfolding—each chapter offering a chance to connect more deeply with their audience. One co-worker even jokes that through my stories, they get to travel the world.
To me, the strongest brands are built on meaningful stories—narratives that inspire, challenge, and position the audience as the hero, with the storyteller as the guide. My passion is helping organizations craft journeys for bridging the gap between their mission and their audience’s needs, and empowering them to become the heroes of their own stories.
MY PURPOSE
Passion for Success
I’m passionate about leveraging communication, marketing, and brand strategy to create meaningful impact. In a fast-paced world shaped by emerging tech trends and AI, I focus on cutting through the noise to craft clear, compelling messages that resonate.
I believe social media is a powerful tool for building community and inviting authentic audience engagement. Through thoughtful storytelling, I help organizations position their clients and audiences as the heroes of their own journeys.
Whether refining strategy, fostering connections, or leading initiatives that amplify a brand’s presence, I thrive on driving measurable results and unlocking potential through lifelong learning and innovation.
WHAT I STAND FOR
Adaptability
Collaboration
Creativity
Integrity
Faith & Family
SOLUTIONS I HAVE OFFERED IN THE PAST
Led Harvard rebranding effort within a four-person team, developing a new office logo, podcast logo, outdoor banners, tablecloths, and digital and physical signage, creating 50+ designs to elevate brand identity and online presence.
Increased the Mignone Center for Career Success' Instagram following by 85% (from 2,700 to over 5,000) through strategic content creation and publishing of tailored posts, while managing and mentoring two social media marketing student assistants.
Grew the social media following for the Called to Marriage Podcast to over 350,000 followers across Instagram and TikTok. Currently managing a waitlist of 300 people for the launch of an exclusive off-social media community group in January 2025, fostering deeper engagement and connection.
Produced and co-hosted 49 episodes of the Called to Marriage podcast on Spotify and led the planning and execution of four episodes of the Career 411 podcast, ensuring smooth production from scripting to distribution.
Led brand consistency and design efforts as part of the communications and tech team at the Mignone Center for Career Success, playing a key role in the redesign of the center’s new website and managing web content across platforms.
Created 40+ print and digital materials annually for 19 career fairs and expos at the Mignone Center for Career Success, using Canva, Adobe Photoshop, Illustrator, and InDesign to produce engaging marketing collateral for students and employers.
At the Mignone Center for Career Success, I design and distribute an average of seven newsletters to a diverse audience of nearly 19,000 recipients out of our 20,000+ audience, including 8,714 Harvard College students, 5,570 Graduate School of Arts and Sciences students, 5,534 Extension School students, 6,270 alumni, 242 faculty and staff, and over 20 employers.
In addition to managing our weekly newsletter, I lead email marketing efforts for 19 career fairs and expos annually, crafting and sending at least three targeted newsletters per event to drive attendance and engagement.
ORGANIZATIONS I HAVE WORKED WITH
CONTACT US
Branding, marketing, and communication have evolved from controlled messaging to dynamic, story-driven conversations—powered by authenticity, personalization, and community engagement in a borderless, digital world.
